Learn about Email Marketing

JUMP TO: Beginners / Grow Your List / Increase Opens & Clicks / Get Emails Delivered / Make Email Easy / Become an Expert

How to write confirmation emails your audience will love

How to write confirmation emails your audience will love

Don’t leave people in the dark. Send them a helpful confirmation email that lets them know the status of the request or order they just placed.

6 minute read »
Publish new YouTube video -> Automatic email notification -> More views and engagement

Get more eyes on your latest content with auto newsletter

Do your fans know you just published something new? Now, when you publish a podcast, blog post, YouTube video, or Etsy product, you can send a notification email automatically — with no extra work.

8 minute read »
best fonts for emails - header image

Best fonts for emails: How to make your emails look great and easy to read

So you want to make your emails look great, but you’re not a designer? No worries! Here’s how to pick the right font.

6 minute read »
Don't let your Discord community evaporate - offer a newsletter digest

Don’t let your Discord community evaporate

Building a community is tough. Keeping them engaged can be even more difficult.

2 minute read »
Why are my emails going to spam header image

Why Are My Emails Going to Spam?

Nobody likes spam. But you know what’s even worse? Having your emails categorized as spam.

9 minute read »

Email Marketing for Beginners

email subject line best practices

Email Subject Line Best Practices To Get More Opens

Your subject line can make or break your email opens. Here’s how to write a good one.

7 minute read »
Marketing Week from AWeber, December 13 - 17, 2021

Marketing Week 2021: Get Expert Sales & Marketing Tips at This December Event

Get easy and affordable marketing advice during this week-long event, hosted by AWeber from Dec 13 – 17.

4 minute read »
Email Marketing Best Practices for 2022 That Drive Results

Email Marketing Best Practices for 2022 That Drive Results

Email marketing is one of the best ways to communicate with your audience. But in order for your emails to be successful, there are certain strategies you need to follow to improve your chances of success.

6 minute read »
Email Marketing metrics graphic

The Top Email Marketing Metrics and KPIs to Measure Success

In order to ensure your email marketing campaigns are the best they can be, it’s important to assess and analyze key email metrics.

7 minute read »
How to Get Started with Email Marketing

How to Get Started with Email Marketing

Everything you’ve every wondered about email marketing: answered.

6 minute read »

Learn more with these videos:

How to Get Started with AWeber

How to Get Started with AWeber

New to AWeber? Check out this video to help you get started and see success with your email marketing.
9 minute video ▶
How to Use Welcome Emails and Campaigns

How to Use Welcome Emails and Campaigns

Learn why it's important to welcome your new subscribers right away, and how to send an automated welcome campaign.
3 minute video ▶
How do I Import a List of Subscribers?

How do I Import a List of Subscribers?

Do you have an email list with another provider? Moving them to AWeber is simple.
1 minute video ▶
How to Create a Landing Page in 8 Steps

How to Create a Landing Page in 8 Steps

Landing pages don't have to be difficult - you can create effective and customized landing pages in just 8 steps.
3 minute video ▶

Grow Your Email List

how to grow your list with social media header image

How to Grow Your Email List with Social Media: 10 Experts Share Their Best Tip

Social media can be a fantastic way to find more email subscribers – if you use the right tactics.

11 minute read »
what double opt-in or confirmed opt-in is and when and how to use it

Best Practices for Double Opt-in

Building your list the right way has long-term rewards.

7 minute read »
A potted plant representing Sign Up Form Ideas to Grow Your Email List

16 Proven Sign Up Form Ideas to Grow Your Email List

Learn how to create a sign up form that stands out and helps you build an email list of engaged subscribers.

13 minute read »
22 brilliant lead magnets to grow your email list right now

22 Brilliant Lead Magnets to Grow Your Email List Right Now

Need ideas for your lead magnet? Read this post to get 22 of them.

8 minute read »
Butterfly net catching email addresses for email marketing

How to Get Email Addresses for Email Marketing

Email is an incredible marketing tool with its widespread reach and ability to personally connect with prospects. Fortunately, there are lots of easy ways to collect email addresses so that you reap the benefits of an email marketing campaign.

8 minute read »

Learn more with these videos:

How to Use Social Media to Grow Your Email List

How to Use Social Media to Grow Your Email List

Tired of fighting the social media algorithm to get your content seen? Use social media to your advantage by inviting your followers and fans to join your email list.
1 hour livestream ▶
Creating the Perfect Incentive to Grow Your Email List

Creating the Perfect Incentive to Grow Your Email List

In this video, you'll learn the keys to creating the perfect opt-in incentive to attract new subscribers and grow your email list.
1 hour livestream ▶
How do I Import a List of Subscribers?

How do I Import a List of Subscribers?

Do you have an email list with another provider? Moving them to AWeber is simple.
1 minute video ▶
Building a Landing Page from Scratch in AWeber

Building a Landing Page from Scratch in AWeber

AWeber offers a lot of great Landing Page templates, but what is you want to build your Landing Page from scratch? Find out how!
5 minute video ▶

Increase Your Opens and Clicks

How to write confirmation emails your audience will love

How to write confirmation emails your audience will love

Don’t leave people in the dark. Send them a helpful confirmation email that lets them know the status of the request or order they just placed.

6 minute read »
Publish new YouTube video -> Automatic email notification -> More views and engagement

Get more eyes on your latest content with auto newsletter

Do your fans know you just published something new? Now, when you publish a podcast, blog post, YouTube video, or Etsy product, you can send a notification email automatically — with no extra work.

8 minute read »
email subject line best practices

Email Subject Line Best Practices To Get More Opens

Your subject line can make or break your email opens. Here’s how to write a good one.

7 minute read »
75 Open-Worthy Subject Line Ideas

75 Open-Worthy Subject Line Ideas

The subject line is a first impression. Put your best foot forward. Here are 75 subject line ideas to help improve your open rates.

5 minute read »
14 Powerful Tactics to Improve Your Email Click-Through Rates

14 Powerful Tactics to Improve Your Email Click-Through Rates

Get your readers to take action. Here’s how to make subscribers want to “click” every single time.

9 minute read »

Learn more with these videos:

4 Tips to Improve Your Email Click-through Rates

4 Tips to Improve Your Email Click-through Rates

People spend a lot of time worrying about their email open rates, but there’s another email metric that’s just as important — click-through rates.
2 minute video ▶
Email Subject Line Best Practices

Email Subject Line Best Practices

Learn a couple best practices to keep in mind when crafting your next subject line, and ways to test what subject line your subscribers respond best to.
4 minute video ▶

Get Emails Delivered

Why are my emails going to spam header image

Why Are My Emails Going to Spam?

Nobody likes spam. But you know what’s even worse? Having your emails categorized as spam.

9 minute read »
header image for how to include physical addresses in emails without revealing your home address

How to Include a Physical Address in Your Emails Without Revealing Where You Live

CAN-SPAM law requires all commercial emails include the sender’s physical address. But that doesn’t mean you have to include your home address.

4 minute read »
The Ugly Truth About Buying Email Lists

The Ugly Truth about Buying Email Lists

Buying email addresses might seem like an inexpensive shortcut to growing your list. But it’ll cost you in the long run.

7 minute read »
Hand holding up a mini globe

Meet the Anti-Spam Laws From Around the World

Do you know where your country stands in the fight against email spam? Read on the learn more about anti-spam laws from around the world and how to comply.

3 minute read »

Learn more with these videos:

Get Your Emails Delivered

Get Your Emails Delivered

To get your emails read, they first need to make it to the inbox. That’s why email deliverability is kind of a big deal.
3 minute video ▶
How Can My Subscribers Safelist Me?

How Can My Subscribers Safelist Me?

By having your subscribers safelist you in their own email accounts, you can ensure that your messages will be more likely to reach their inbox.
2 minute video ▶

Make Email Easy

How to write confirmation emails your audience will love

How to write confirmation emails your audience will love

Don’t leave people in the dark. Send them a helpful confirmation email that lets them know the status of the request or order they just placed.

6 minute read »
Publish new YouTube video -> Automatic email notification -> More views and engagement

Get more eyes on your latest content with auto newsletter

Do your fans know you just published something new? Now, when you publish a podcast, blog post, YouTube video, or Etsy product, you can send a notification email automatically — with no extra work.

8 minute read »
master email personalization with these 5 best practices

Master Email Personalization with these 5 Best Practices

By sending targeted emails, you can better connect with subscribers and grow your business. Here are 5 email personalization best practices to keep in mind.

5 minute read »
how to use email marketing automation

Email Automation 101: How To Use Email Marketing Automation

Ready to get started with email automation? Read this post to learn what it is and how to use it.

5 minute read »
16 Ways Email Segmentation Can Boost Subscriber Engagement feature image

16 Ways Email Segmentation Can Boost Subscriber Engagement + 4 Bonus Ecommerce Segments

Targeted emails are essential to email marketing success. If you’re not sure how to get started, here are 20 ways to segment subscribers and improve clicks, opens and sales.

7 minute read »

Learn more with these videos:

What Can I Personalize in My Emails?

What Can I Personalize in My Emails?

Create a more engaging experience for your readers by using personalization in your emails.
1 minute video ▶
Automating Email Campaigns

Automating Email Campaigns

With AWeber email campaigns, you can set up automations that will trigger when certain actions are taken in your emails, like opening one or clicking a link!
2 minute video ▶
AWeber's Email Campaign Marketplace

AWeber's Email Campaign Marketplace

With AWeber's Email Campaign Marketplace, you have detailed, pre-written email campaigns at your fingertips.
3 minute video ▶

Become an Email Expert

How to write confirmation emails your audience will love

How to write confirmation emails your audience will love

Don’t leave people in the dark. Send them a helpful confirmation email that lets them know the status of the request or order they just placed.

6 minute read »
Publish new YouTube video -> Automatic email notification -> More views and engagement

Get more eyes on your latest content with auto newsletter

Do your fans know you just published something new? Now, when you publish a podcast, blog post, YouTube video, or Etsy product, you can send a notification email automatically — with no extra work.

8 minute read »
how to build marketing funnels with email

How to Build Marketing Funnels with Email

Understanding the marketing funnel will help you transform prospects into loyal customers — who will then refer you to their friends.

< 1 minute read »
the ultimate guide to a/b testing

The Ultimate Guide to Email A/B Testing

Want to get better results from your email marketing? Then you need to A/B test your messages. Here’s everything you need to know!

10 minute read »
Illustration representing creating the perfect email marketing strategy

How to Create the Perfect Email Marketing Strategy

An email marketing plan can help you connect with the right people and achieve your business goals. Learn how you can create a plan for your email marketing strategy.

8 minute read »

Learn more with these videos:

How to Quickly and Easily A/B Test Your Emails

How to Quickly and Easily A/B Test Your Emails

Email A/B testing, also known as split testing, is an awesome way to find out what resonates with your subscribers.
7 minute video ▶
Email Subject Line Best Practices

Email Subject Line Best Practices

Learn a couple best practices to keep in mind when crafting your next subject line, and ways to test what subject line your subscribers respond best to.
4 minute video ▶
How Do I Split Test My Sign Up Forms?

How Do I Split Test My Sign Up Forms?

Split testing sign up forms is a great way to find out what form is most effective.
1 minute video ▶

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