Email Optimization: How to Improve Results with Testing [Webinar]
Let’s say your email content is already pretty strong.
You’ve got good open rates, decent clickthroughs and a steady flow of traffic to your site and landing pages.
What else could you really need?
How about a bigger list, with more quality leads? Or a higher conversion rate for all of that traffic, including more email sign-ups or ecommerce transactions — say, a 41% lift in increase per site visitor. A few ideas for new tests couldn’t hurt, either.
Perfect timing: Our first guest webinar of 2013 will dive into all of those subjects.
Conversion Testing Demystified
We know email optimization testing can be intimidating, even for experienced marketers.
That’s why we teamed up with the conversion experts at WiderFunnel. If more effective testing is one of your top priorities, join me and Chris Goward, CEO of WiderFunnel for this special guest session.