Rock This Way: Top Email Marketing Strategies for Small Businesses

Need email marketing advice for your small business? See how 1,600 small businesses plan to use email marketing to grow their business.

(Wanna skip the intro? Check out Rock This Way: Top Email Marketing Strategies for Small Businesses now!)

If you work at a small business, you’re familiar with the daily challenges: the endless to-do list, a calendar crammed with meetings and the constant switch between managing all the things, from customer service to marketing your business.

When it comes to email marketing, you probably do it all yourself too. You plan, write and design every email. And unless your emails convert 100 percent of your leads into customers, you might often wonder, ‘How could I improve my email marketing strategy?’

To help answer that question, we surveyed approximately 1,600 small businesses to see how they plan to grow their business with email marketing. And we turned their responses into one awesome site (which is basically your email marketing cheatsheet): Rock This Way: Top Email Marketing Strategies for Small Businesses.

So, what kind of info should you expect to discover?

I don’t want to spoil things, but you’ll get insight into why 83 percent of small businesses plan to spend more time on email marketing in 2016, as well as how they plan to spend that time.

You’ll also discover what tools and tactics small businesses are most excited about using to improve their email campaigns (hint: automation is involved).

And the rest, well, you’ll just have to see for yourself:



  1. John Greiner

    3/27/2016 10:43 am

    I have trouble thinking what to write. I hoping the guide will help me. I run out of what to say, I’m of few words when I talk to someone.

  2. amzranked

    3/28/2016 4:33 am

    Thanks for your great post
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  3. Tauseef Alam

    3/29/2016 3:11 pm

    Being an owner of a small business I know the problem that we face on a daily basis. The biggest problem we face is to win the trust of new customers. Being new to the industry people take a time to trust us. Email marketing is one of the tools the we use to win the trust of our prospects and use it to follow up with them.

  4. Mark Rothstein

    4/3/2016 1:38 pm

    I can only think of one email service, Aweber! The reasons behind it are very simple, your templates rock and are super easy to setup, I can see who opens them and then send directly to those people! It shows me bounce backs and open rates. And the price is on the money, literally! I have already recommended this service to my clients and they too love it. You guys got it all figured out and can’t thank you enough.