[Podcast] Episode 022: How to repurpose your best content for email and beyond
By Tom Tate May 17, 2016
Like many marketers, I can get overwhelmed when it comes to producing high-quality content on a consistent basis. That’s why I find the idea of repurposing content so appealing.
If you’ve been following our blog, you’ll remember Monica’s post on repurposing content. I was so inspired by the ideas she compiled, that I wanted to share them with you, our podcast listeners.
In this week’s episode, I discuss the value of repurposing your content – and, more importantly, ways you can start doing it today.
In this episode, you’ll learn:
- How to find your most successful content
- Why you should give new life to your high-performing content
- Where and how to repurpose content
- An illustrated example on how a single blog post can lead to a new project
- … and much more!
When you’re a wearer of many hats within your business, creating compelling content often falls on the back burner. (And frankly, it can feel like a chore.) The next time you find yourself under pressure to get new content out the door, try repurposing something you already have.
Take a listen above and let me know your thoughts in the comments.
Here are a few links that were mentioned in the post:
- How to Get More Traffic from Every Post by Republishing on Medium
- Zippy Courses
Have a question about email marketing? Leave us a message at aweber.com/podcast.