Going From Local Startup to a National Audience of 12,000+

Helping small businesses grow is our mission. We strive to provide the right tools for people to be able to successfully market their business online. So we love it when we hear about customer successes.

Take Dustin Maher, for example. He started his fitness business in Madison, Wisconsin and is now known on a national level.

I talked to Dustin about the steps he took to get to where he is today, and asked for his advice for other businesses looking to grow.

Watch the Interview

You can watch my interview with Dustin, where he talks about his business and his thoughts on what works.

Get the Free Report

Download the PDF

The special report combines Dustin’s advice with statistics and examples from his email campaign and some steps you should take to get on the right path.

You’ll learn:

  • What geotargeting is and how to do it
  • Tips for quality emails that keep subscribers reading
  • Three questions to ask yourself about your business

What Would You Say?

What’s the one thing you would recommend to a local business just starting?


  1. Tim

    4/17/2012 9:49 am

    The “I love being a mom” fan page was brilliant. It would be cool if AWeber provided cool popups webforms like the one Dustin used – if you notice he had to buy “popup domination” to make it.

  2. Ryne

    4/17/2012 7:08 pm


    I’m in the process of revamping my website right now, and one of the things I wanted to do was integrate an auto-responder like Aweber (I’ve used them in the past for clients but not myself).

    Anyways, I too liked Pop Up Domination, but I didn’t want to pay for the plugin separately.

    I had a subscription to WPMU Dev, the brilliant people behind Buddy Press and WP Multi Site technology. They have a bunch of insanely useful plugins and some OK themes.

    I found a PopUp Domination clone here: http://premium.wpmudev.org/project/the-pop-over-plugin

    You can see a demo on my temp site here: http://preview.tinyurl.com/6lkj2sq

    You can configure the position, size, delay time until it pops up, whether or not to darken the website (just like PopUp Domination), when to show up (like, only show if the user arrived from a search engine, or only show if the user arrived from a specific referrer, or only show up if the customer has seen it less than x # of times, etc), plus a bunch of other options.

    It’s pretty powerful stuff!

    Please note, that I’ve set it to be obnoxious because I was testing it, so it should pop up frequently for you.

    Obviously, the cost of the 1 month subscription for WPMU is about the same as PopUp Domination, but if you see the other plugins you get, the themes, the forum support w/ instant access to experts, etc., well, it could be a good buy for you too. Once you download the plugins and themes, you’re free to use them and cancel your subscription; they’ll continue working. A continued subscription gets you the forum support and theme/plugin updates, but I wasn’t worried about that.

    Hope this helps,


  3. Victor

    4/19/2012 11:32 pm

    Motivating but not worth spending 13 minutes to listen to same things which get regurgitated across SEO related websites.

    Perhaps provide a transcript which readers can scan through for important and relevant bits.

  4. Crystal Gouldey

    4/20/2012 8:30 am

    Victor – Right below the interview there is the “Get the Free Report” section. That PDF covers all the important concepts Dustin talks about.

    By the way, Dustin probably wouldn’t like to hear his material called “regurgitated,” especially since it comes from his own experience as a business owner.

  5. Allen

    6/19/2013 8:51 pm

    I appreciated reading the PDF and printed it for further reference and jotting down a few notes. Dustin’s experience is a real world, applied knowledge example with real results following. Its a developing social ecology out there. Reading about marketing ideas without seeing how that really worked for someone is dry and often unproductive.