Building Customer Loyalty: 3 Tips To Get Customers To Stay


Imagine for a second that the check engine light in your car comes on. It’s time for a tune-up. After a brief Google search, you discover a service station nearby that’s offering a deal for first-time customers — and they have free coffee. Score! You’ve landed on what seems to be a gold mine.

Consumers these days know how to find exactly what they’re looking for online. And why shouldn’t they? With a world of information at your fingertips, hunting down the perfect pizza joint, hair salon or coffee shop is easier than ever.

Now that consumers have so many options, it can be difficult for business owners to maintain the loyalty of their customers.

What’s a brand to do?

Since customers are the lifeblood of your business, keeping them around is critical for growth. So how do you build a steady customer base when consumers aren’t always willing to commit?

You build customer loyalty, of course!

Let’s take a look at some of the ways your small business can enlist its own army of enthusiasts:



Whether you’re a small business or a large corporation, one thing holds true: success is driven by your customers. These tips offer a simple, albeit powerful, solution for growing and retaining a loyal fanbase.

What brands are you loyal to? Share with us in the comments section below!


  1. Garden Spot Village

    3/27/2015 9:28 am

    Seeing as we target an older demographic, some of these don’t quite work for us. The hard part is getting them onto computers and smartphone to participate in our social media campaigns and contests.

  2. ben huynh

    3/29/2015 11:55 am

    Thank you for the tip!

  3. Wall Street Pig

    3/29/2015 4:23 pm

    This is so true. The most successful companies have brand value as apart of their market capitalization. These are good tips, and where the rubber meets the road is how you (as a business owner) plans tactics around them.

  4. Online Essay Maker

    4/1/2015 2:01 am

    Greats and interesting articles it is nice info in this post.