usability Articles


AWeber’s Best Dressed Emails Of 2014

Posted by Jess Ward on 03/05/2014

  Just like a Little Black dress, the best email designs are classic and timeless. More than half the emails sent through AWeber use the “Plain Template“- but don’t be fooled. This template can be dressed up in minutes to create a branded, clean design. These three businesses created some best dressed emails by rocking […]

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An Email Designer’s 3 Mobile-Friendly Rules

Posted by Rebekah Henson on 01/23/2014

We told you about the new mobile responsive templates we released. They make your emails look AWesome everywhere instantly without any extra work from you. But there are still a few things you should keep in mind for your mobile email readers. Your email might look good on mobile, but is it readable? We talked […]

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600 (+5 New) Email Templates Designed For Mobile

Posted by Rebekah Henson on 01/20/2014

Did you know that about 51% of people open their emails on mobile devices now? Chances are, a lot of your own subscribers fall into that 51%, too. We’ve talked about mobile email design before, and now it’s even easier to make sure your emails are mobile-friendly for your readers: all of our drag-and-drop email […]

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The Scariest Things AWeber Has Seen In Emails

Posted by Rebekah Henson on 10/31/2013

Mangled, mutilated templates. Spelling mistakes straight out of your worst nightmares. Untimely messaging. The horror! We see a lot of emails come through our inboxes. And we’ve seen a lot of frightening things in some of those emails. Want to hear a good horror story for Halloween? Then watch these frightening tales of the scariest […]

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Email Marketing Fairy Tales

Posted by Rachel Acquaviva on 10/29/2013

Once upon a time, there was an email marketer who knew he could do more. He had a sign up form on his website and a great-looking email template designed. He sent out a monthly newsletter to his entire email list, and even had a couple of follow up messages created. But his list just […]

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How To Move Your Email Marketing To AWeber

Posted by Rachel Acquaviva on 10/17/2013

Have you been working with Constant Contact, MailChimp, GetResponse or Feedburner but admiring AWeber from afar? It?s time for you to come on over and check us out for yourself! And there?s no better time than right now. We have a brand new import process that makes it easy to move your subscribers into AWeber, […]

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Fall 2013 Marketing Trend Report

Posted by Rebekah Henson on 09/05/2013

A new season means new design and fashion trends to look out for. The same goes for your marketing. Plenty of industries get seasonal trend reports and you should, too! As a follow-up to our Spring 2013 Trend Report, here’s our outlook for the fall: Mix & Match Style Fall design and fashion trends are […]

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Optimizing Your Campaign for Gmail

Posted by Rebekah Henson on 08/13/2013

With over 400 million users worldwide, there’s a pretty big chance many of the subscribers on your email list are reading your newsletters in Gmail. Just like it’s a good idea to optimize your emails for people reading them on mobile devices, optimizing your emails for specific clients can help you stand out in the […]

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Bad Practice: “Are You Sure You Want To Leave Before Reading This Post?”

Posted by Rebekah Henson on 07/08/2013

It’s the last-minute sales pitch: “Wait! Don’t go! Don’t leave without signing up!” And it often shows up on sign up forms – that pop up in a new window when you try to leave a website. If you’ve encountered the needy exit pop up, you already know how annoying it is. Here’s why you […]

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Happy Birthday ‘Merica – Email Template Giveaway

Posted by Julie Jarrett on 06/20/2013

It’s National Small Business Week, and since we get to work with all of your small businesses every day, we’re celebrating! Our design team even put together a little gift for you… Let me start by introducing myself- My name is Julie and I am the newest addition to the design team at AWeber. We’ve […]

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