Is email dead? It’s a question that comes up a
There are plenty of conflicting opinions out there about how Google+ compares to existing social networks. Google+ is a brand new social network that’s been generating some online buzz for several weeks now. As it gets closer to a public release, it’s time to start thinking about how Google+ might fit into your online marketing mix.
he 2013 AWeber Email Marketing Scholarship is now open! Are
Have you heard the news? Facebook will soon offer a service called Facebook Deals. What is it? If Facebook and Groupon had a love child, Facebook Deals is how you’d describe it. We already know that social media and email marketing work well together, so we’re very excited to see how well Facebook Deals ties into this. Want to know why this is something you should be excited about for your campaign?
Building a list full of subscribers who are interested in
If you follow the AWeber blog, or use our service, you may already know some of the ways you can sync your email marketingto your Facebook page.
But until now, to get an web form on Facebook, you’ve had to work with HTML. It was doable, but building your email list on Facebook should be easier.
So we built you an AWeber Facebook app.
It puts your AWeber form on your Facebook page in just a few clicks – take a look.
What Makes This App Different
Just like installing an AWeber web form on a Wordpress blog was possible before we announced our Web Form Widget for Wordpress, it’s possible to install a web form on a Facebook page without our app. However, the app makes the process a lot smoother.
If you want to jump in with both feet, you can start by adding the AWeber Email Marketing app to your Facebook page.
On the other hand, if you want to take things one step at a time, check out our knowledge base article, or just watch the video below:
What will the next AWeber app be? You tell us! Leave a comment or suggestion below, or, if you are a developer yourself (or just happen to know someone who is), take a look at AWeber Labs for information on creating new apps and integrations.
They say the fastest way to a man’s heart is his stomach, but around AWeber it’s more like the fastest way to make friends with one of the many ladies in the office. Our love of food has helped us stumble upon excellent email marketing campaigns. This time the awesome emails come from Rita’s water ice. Read on to see how exclusivity, charitable causes and involvement in social media sets Rita’s apart from other water ice chains, and how you can do the same with your campaign.
Despite dire predictions that social media would kill email off, the two platforms have been coexisting in harmony for some time now.
Many marketers have discovered that their brand is stronger if they market through both channels. They’ve developed networks of social followers at the same time they’ve grown their subscriber list
And a few marketers have taken the next step, merging their email and social campaigns for the best results of all.
Here’s how they’re doing it.
Each person probably has one platform they’re most comfortable with. But they may initially encounter you on other channels. Give them the option to follow you where they prefer, or they may drop you altogether.
Announcing Contest Winners
You can do something as simple as asking for new product suggestions. Have your readers submit their answers either through email or social, wherever your audience is largest.
Tell them you’ll announce the winners on the channel you’re trying to grown. Link to a place where they can sign up to meet you there!
Give Them What They Ask For
You may already have a large, active audience on Facebook or Twitter and be looking to grow your email subscriber list (or vise versa).
Collect comments and requests from them on one medium and address them on the other. People who see your responses may click over to see what all the chatter is about.
How Do You Work Your Email-Social Magic?
Are you active on social networks as well as email marketing?
Do you find that each place has a different purpose? How do you try to get your audience into the channel where they’re most likely to “stick”?
Link Tank is our way of showing you some of the interesting, useful, thought-provoking and other eye-catching stuff we come across. For more of these, see the Link Tank tag.
A few years ago, MySpace was the “undisputed king of social media.” What can your business learn from its fall?
Malcolm Gladwell talks about new media’s use in organizing and activism.
In a recent comic, The Oatmeal offers a few email etiquette pointers.
Some are simple, others flashy. All 45 of these email newsletter designs are all worth a look.
Eventbrite shares the value of a social “share.”
Do you use email the same way your subscribers use email? You might be surprised.
Like many businesses, you may be exploring integrating social media with your email marketing campaigns. Doing so can expand the reach of your messages and grow both your fans/followers as well as your email list.
As some of you noted when we rolled out our integration with Facebook, it only worked with personal profiles (not fan pages) due to limitations with Facebook’s API. We knew you wanted to post to your fan pages, but it wasn’t technically feasible at the time.
Well, as the saying goes, the only constant is change. And this is a good one. Facebook has changed their API, we’ve changed our integration and you can now post your email newsletters to your fan pages.
How to Share Your Email Newsletters On Your Facebook Fan Page
Go to your List Settings page and click the “Connect To A New Facebook Account” button under the Social Media / Sharing header (this works the same way whether you have a Facebook account connected already or not).
When prompted, allow AWeber Email Marketing to manage your pages.
When you create your broadcast, go to the “Social Media/Sharing” section and choose to share the email on your fan page.
That’s all there is to it! Feel free to take a look at our Knowledge Base for more detailed information and instructions on integrating Facebook and AWeber.